A news alert is a Google service that monitors the web for new content that contains your chosen keywords. When the content is published, Google sends you an email with a link to it. This tool is often used by businesses to track mentions of their names, brands or products online. You can also use it to keep tabs on competitors by monitoring the content of their websites and blogs.
To set up a news alert, log in to your Google account and navigate to the search bar at the top of the screen. Enter the terms you want to be tracked and click Create alert. Once you have an alert set up, it will appear in the “My alerts” field. You can edit or delete the alert by clicking the icon.
Breaking news alerts play a vital role in increasing audience engagement and building trust in media organizations. However, it’s important to note that breaking news alerts should be carefully curated to avoid sensationalism and misinformation. Furthermore, breaking news alerts should prioritize verified information over speed and be sensitive to the emotional weight of tragic incidents. By failing to meet these standards, media organizations can risk losing credibility and public perception.